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Kinetic Engineering ₹57 crore investment and growth strategy for the road ahead

₹57 Crore. One Clear Direction. The Road Ahead.

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₹57 Crore. One Clear Direction. The Road Ahead.

Kinetic doubles down on electric mobility as investment fuels the next phase of growth.

There are moments when a company does more than announce growth. It puts capital behind it. For Kinetic Engineering, that moment has arrived with an additional investment of approximately ₹57 crore to strengthen its businesses and accelerate the expansion of its electric mobility journey. Of this investment, around ₹17 crore will support capital expenditure, while ₹40 crore will be invested in Kinetic Watts & Volts (KWV), the Group’s electric two-wheeler business. The investment comes at a time when Kinetic is building momentum across its EV operations, strengthening its retail network and expanding its presence in the electric mobility space.

The move comes with a growing network already taking shape. Kinetic has signed Letters of Intent with more than 150 dealers across India, with over 60 outlets currently operational and supported by Sales, Service and Spares facilities. This expanding network is creating the foundation for the next stage of Kinetic EV’s journey, bringing its products closer to more customers and more roads across the country.

At the centre of this momentum is the Kinetic DX and DX+, the electric rebirth of an icon that has returned with a new purpose. With the upgraded 3.1 kWh LFP battery, up to 132 km of IDC range and a combination of practical technology and everyday usability, the scooters represent Kinetic’s approach to electric mobility: familiar enough to feel like Kinetic, engineered enough to belong to the future.

But the investment story extends beyond electric two-wheelers. Kinetic Engineering is also strengthening its auto-components business, with approximately ₹17 crore supporting new driveline export orders for Europe and Mexico valued at around ₹500 crore over seven years.

It is a significant moment for a company with decades of engineering behind it. The legacy continues to provide the foundation, but the investments being made today are aimed firmly at what comes next. With stronger capabilities, a growing retail network and continued investment in electric mobility, Kinetic is building for scale, one decision, one product and one road at a time.

The legend is reborn. The journey moves forward. And the road ahead is electric.

Engineers assembling electric vehicles inside a modern Kinetic Engineering factory with robotic arms and automated production lines

Inside Kinetic’s Factory of Innovation

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The Rhythm of Creation

Step inside a Kinetic Engineering factory and you instantly feel the pulse of innovation. The hum of machines, the precision of every movement, and the focus of engineers all come together to shape the future of mobility. For more than fifty years, Kinetic Engineering Limited (KEL) has powered India’s mobility transformation—from the iconic Kinetic Luna to next-generation EV components. Every milestone proves one truth: innovation begins on the factory floor.

Where Machines Meet Mindset

At the heart of Ahilyanagar and Pune stand Kinetic Engineering’s advanced manufacturing units. Each machine, assembly line, and workstation has a purpose. From robotic welding arms to near-silent CNC machines, every operation is designed for accuracy. But the true strength of the factory is the mindset of the people who bring these machines to life. Their discipline, expertise, and passion maintain KEL’s legacy of engineering excellence.

Engineering Excellence in Motion

Kinetic Engineering’s factories combine decades of craftsmanship with modern precision systems. Every component—whether a gearbox, axle, or EV drivetrain—goes through detailed design, testing, and validation processes.

Key Innovations Inside the KEL Factory

  • CNC Machining Centers – Multi-axis systems ensuring flawless, repeatable precision.

  • Robotic Welding Stations – Automated welding for uniform durability and strength.

  • Automated Inspection Systems – Vision technology that catches even the smallest deviations.

  • Dynamic Balancing & Testing Labs – Facilities that replicate real-world performance conditions.

  • Smart Assembly Lines – Flexible, efficient lines that adapt to multiple product categories.

Crafting Components That Power India

Behind every electric scooter, two-wheeler, or industrial machine lies a network of components. Many of these are built at Kinetic Engineering’s manufacturing units.

Components Manufactured at KEL

  • Transmission systems

  • Engine and powertrain parts

  • Axles and shafts

  • EV chassis and drivetrain assemblies

  • Custom components for OEM partners

Each product is designed for long-term performance, reliability, and efficiency.

Innovation from the Ground Up

Inside the factory, engineers, supervisors, and operators collaborate daily. Ideas move quickly—from concept to prototype and then to production. This ground-up innovation drives improvements in gear performance, chassis weight reduction, and EV-specific engineering solutions. The factory thrives on teamwork and continuous improvement.

People Behind the Precision

Kinetic’s greatest strength is its skilled workforce. From design engineers to machine operators, each person plays a crucial role. Training, workshops, and upskilling programs are part of the culture. Safety, skill development, and innovation are encouraged at every level, ensuring people grow with the company and stay ahead of changing technologies.

Sustainability Inside the Factory

Kinetic Engineering’s plants aim to be environmentally responsible. Renewable energy systems, waste-reduction practices, and recycling processes are integrated into operations. Lean manufacturing reduces energy use, while water-treatment systems help create a closed-loop system. Sustainability is not an add-on—it is built into every stage of production.

Digital Transformation & the Smart Factory Vision

With Industry 4.0 reshaping global manufacturing, KEL is moving toward a Smart Factory model. IoT sensors, automation, and real-time analytics optimize machine performance and reduce downtime. Digital dashboards allow managers to monitor production remotely. The result is a manufacturing ecosystem that learns, adapts, and continuously improves.

A Factory Built for the Future

As EV demand rises, Kinetic Engineering is expanding its capabilities with new product lines, improved infrastructure, and deeper R&D collaboration. Even as technology evolves, the company stays rooted in its core values: craftsmanship, innovation, and integrity.

Engineering India’s Tomorrow

Kinetic Engineering’s factories stand as a symbol of India’s growing manufacturing strength. Every shift, every product, and every innovation is a step toward shaping the future of mobility. At KEL, machines don’t just build components—they build possibilities. With every engineered part, the company continues to move India forward.