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Arun Firodia

EV Motor Controller Unit (MCU) production line in Pune

Kinetic Communication Launches Fully Automated EV Controller Line in Pune

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Kinetic Communications Ltd., a leader in India’s EV technology sector, has made a significant leap in EV manufacturing. The company recently inaugurated its fully automated Motor Controller Unit (MCU) production line in Pune. This move strengthens Kinetic’s commitment to Industry 4.0, smart manufacturing, and the Make in India initiative.

A New Milestone in India’s EV Industry

The facility, launched on July 1st, 2025, is built for scale. It can produce 300 Motor Controller Units per shift. Running two shifts, it achieves an annual output of 180,000 units. This modern production line is a key step in enhancing India’s position in the global EV supply chain.

Powered by Industry 4.0 Smart Manufacturing

The production line is designed using the principles of Industry 4.0. It includes:

  • Surface Mount Technology (SMT)

  • Dual-frame PLC/HMI systems

  • Real-time data monitoring

These technologies enable fast, scalable, and error-free production. They also improve efficiency and product reliability.

End-to-End Quality Assurance with Zero-Defect Output

Kinetic has equipped the new line with a robust quality system, featuring:

  • Solder Paste Inspection (SPI)

  • Automated Optical Inspection (AOI)

  • In-Circuit Testing (ICT)

  • IP67-level functional verification

A key highlight is the Poka Yoke design. This error-proofing system ensures zero Parts Per Million (PPM) defects. It aligns with international quality standards in EV electronics manufacturing.

Smarter MCUs for Smarter Electric Vehicles

The Motor Controller Unit acts as the “brain” of an EV. It manages the power flow between the battery and motor. The advanced MCUs manufactured at the new plant include:

  • Regenerative Braking

  • Cruise Control

  • Reverse Assist

These features support the demand for intelligent, energy-efficient EV systems in both domestic and global markets.

Leadership Perspective

“We are proud to be launching this intelligent manufacturing line. Reliability, traceability, and creating future-ready EV systems are more important than automation alone.”
— Mr. Ajinkya Firodia, Vice-Chairman, Kinetic Group

Strengthening India’s EV Supply Chain

The Pune plant is more than just a manufacturing facility. It is a symbol of India’s self-reliant production capability. With digital traceability, scalable systems, and contingency lines, it sets a new standard for quality and resilience in EV component manufacturing.

Conclusion: Driving India’s Clean Mobility Future

Kinetic Communications Ltd. stands at the forefront of India’s electric vehicle revolution. By delivering high-quality EV components, the company supports the nation’s clean mobility mission. It continues to lead with innovation, reliability, and a future-focused approach.

Padmashri Dr. Arun Firodia with Kinetic Honda factory workers in Pithampur, Madhya Pradesh

Unity in Motion: The Kinetic Story of Collective Vision and Execution

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Introduction

In the heart of Pithampur, Madhya Pradesh—birthplace of Bharat Ratna Dr. Babasaheb Ambedkar—stood a facility that changed Indian industry. The Kinetic factory was not just a production unit; it was a symbol of unity, innovation, and industrial harmony.

A Factory Built on Ideals

In the industrial heartland of Pithampur, Madhya Pradesh, where Dr. Babasaheb Ambedkar was born, stood a symbol of innovation—The Kinetic Honda factory. More than a production site, it represented unity, equality, and purposeful progress.

Leadership by Example

Every employee at the factory, from technicians to the chairman, Padmashri Dr. Arun Firodia, wore the same uniform.
This wasn’t for show. It made a bold statement: every job is equally important. From the boardroom to the assembly line, everyone shared the same sense of dignity and purpose.

Breaking Barriers with Collaboration

Kinetic introduced a “just-in-time” supply model, ahead of its time.
Rather than treat vendors as outsiders, the company invited them to set up units next to the factory. This proximity encouraged real-time collaboration, reducing delays and boosting efficiency.

A Hand-Holding Approach to Vendor Success

Unlike typical vendor models, Kinetic took an active role in developing suppliers:

  • Shared factory layout blueprints

  • Provided machinery guidance

  • Trained vendor operators within the factory

Many vendors began their journey inside the main facility. They moved out only when they met Kinetic’s strict standards for quality and output.
This rare level of support fostered deep trust and lasting growth.

Massive Public Trust and IPO Success

The impact of this inclusive business philosophy became clear during the company’s public offering:

  • 165x oversubscribed by the general public

  • 20x oversubscribed by NRIs

It wasn’t just a financial win. It was a validation of a business rooted in values.

A Star-Studded Debut

The first Kinetic scooter was launched with great fanfare. Legendary actor Dilip Kumar, then the Sheriff of Bombay, attended the event.
It wasn’t just a product launch—it marked the beginning of a movement in Indian mobility.

A Lesson in Purpose-Driven Industry

Today’s industries often focus only on speed and competition. But the Kinetic story is a timeless reminder that collaboration, dignity, and shared success are powerful drivers of progress.
When unity fuels execution, industry becomes a force for collective upliftment.