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A Tribute to Our Vice Chairman & MD: The Torchbearer of Kinetic

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Every great legacy is carried forward by leaders who nurture it, protect it, and drive it into the future. As we celebrated the birthday of our Vice Chairman & Managing Director, we reflected on the journey of a leader who continues to honour and evolve Kinetic’s pioneering spirit. This spirit has defined Indian mobility for decades.

A Leader Rooted in Legacy and Driven by Innovation

Born into a family of visionaries, he carries a heritage that transformed the mobility landscape in India. Yet, he represents far more than tradition. He stands for evolution — the belief that progress must always move with purpose.

Under his leadership, Kinetic has entered a new era where tradition blends seamlessly with modern technology. Each milestone achieved today pays tribute to the company’s strong foundation while embracing the future.

Shaping the New Era of Kinetic

Over the years, his dynamic approach has helped shape Kinetic into a forward-thinking organisation. He has embraced change while staying true to the values that define our brand.

From accelerating the growth of our electric mobility division to modernising manufacturing, his leadership has been marked by clarity, strategic vision, and a deep commitment to sustainability. His direction ensures that Kinetic continues to stand for innovation and progress.

A Leader Who Inspires People First

Beyond strategy and execution, he is a leader who believes deeply in people. His style is grounded in humility, inclusivity, and empowerment.

He encourages teams to dream boldly, think creatively, and build with purpose. These qualities have become the heartbeat of Kinetic’s culture, inspiring everyone to contribute meaningfully to the company’s journey.

A Celebration Filled with Joy and Camaraderie

This year’s Filmfare Awards–themed birthday celebration was a reflection of the vibrant energy he brings to the organisation. It honoured not only his leadership but also the passion and creativity he inspires across teams.

It was a celebration of his vision, his values, and the legacy he continues to strengthen — a legacy that drives every member of the Kinetic family forward.

Celebrating a Legacy That Moves Us All

As we extended our warmest wishes, we celebrated more than a birthday. We celebrated a legacy of motion, innovation, and leadership that defines Kinetic’s past, present, and future.

Here’s to the man who continues to move Kinetic ahead with vision, passion, and purpose.

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Founders Day 2025: Celebrating the Spirit of Kinetic

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On 1st October, the Kinetic family came together to celebrate Founders Day 2025 — a day dedicated to honouring the remarkable vision of the Late Mr H. K. Firodia. His leadership, values, and innovation continue to guide Kinetic even after five decades. This year’s celebration was more than an event; it was a heartfelt tribute to the people, culture and relentless progress that define the Kinetic legacy.

Honouring a Rich Legacy of Innovation

Employees from across the Kinetic ecosystem joined the celebration —
Kinetic Engineering Limited, Kinetic Watts & Volts, BIRTHDAY: A Creative Space by Kinetic, and Kinetic Communicants Limited.
Together, they represented every era of Kinetic’s evolution.

The afternoon featured emotional stories and nostalgic moments from Kinetic’s early days. Team members recalled breakthrough ideas that transformed Indian mobility and challenges that turned into opportunities. Every story echoed the vision of a founder whose spirit continues to inspire new generations.

A Heartfelt Connection Between Past and Future

One of the most touching highlights was the felicitation of employees who recently booked the new Kinetic DX. Joined by their families, they stood as proud ambassadors of Kinetic’s next chapter. Their decision reflected trust in the brand’s journey and confidence in a future driven by electric, sustainable, forward-looking mobility.

Celebrating the People Who Power Kinetic

The event also highlighted the true strength of the organisation — its people.
From long-serving team members who have dedicated decades to Kinetic, to the young creative minds shaping its next phase of transformation, every contribution was celebrated.

The room was filled with warmth, laughter, and pride — a reminder that Kinetic is not just a workplace, but a community united by purpose.

A Legacy That Moves Forward

As the celebration came to an end, one message stood out clearly:
Kinetic’s greatest asset is its people.

Machines and technologies may shape mobility, but it is the passion, resilience and shared belief of the Kinetic family that keep the legacy alive. Founders Day 2025 wasn’t just a commemoration — it was a celebration of continuity and change, of legacy and innovation, of heart and drive.

The spirit of Kinetic — dreaming, daring and doing — remains timeless.

Engineers assembling electric vehicles inside a modern Kinetic Engineering factory with robotic arms and automated production lines

Inside Kinetic’s Factory of Innovation

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The Rhythm of Creation

Step inside a Kinetic Engineering factory and you instantly feel the pulse of innovation. The hum of machines, the precision of every movement, and the focus of engineers all come together to shape the future of mobility. For more than fifty years, Kinetic Engineering Limited (KEL) has powered India’s mobility transformation—from the iconic Kinetic Luna to next-generation EV components. Every milestone proves one truth: innovation begins on the factory floor.

Where Machines Meet Mindset

At the heart of Ahilyanagar and Pune stand Kinetic Engineering’s advanced manufacturing units. Each machine, assembly line, and workstation has a purpose. From robotic welding arms to near-silent CNC machines, every operation is designed for accuracy. But the true strength of the factory is the mindset of the people who bring these machines to life. Their discipline, expertise, and passion maintain KEL’s legacy of engineering excellence.

Engineering Excellence in Motion

Kinetic Engineering’s factories combine decades of craftsmanship with modern precision systems. Every component—whether a gearbox, axle, or EV drivetrain—goes through detailed design, testing, and validation processes.

Key Innovations Inside the KEL Factory

  • CNC Machining Centers – Multi-axis systems ensuring flawless, repeatable precision.

  • Robotic Welding Stations – Automated welding for uniform durability and strength.

  • Automated Inspection Systems – Vision technology that catches even the smallest deviations.

  • Dynamic Balancing & Testing Labs – Facilities that replicate real-world performance conditions.

  • Smart Assembly Lines – Flexible, efficient lines that adapt to multiple product categories.

Crafting Components That Power India

Behind every electric scooter, two-wheeler, or industrial machine lies a network of components. Many of these are built at Kinetic Engineering’s manufacturing units.

Components Manufactured at KEL

  • Transmission systems

  • Engine and powertrain parts

  • Axles and shafts

  • EV chassis and drivetrain assemblies

  • Custom components for OEM partners

Each product is designed for long-term performance, reliability, and efficiency.

Innovation from the Ground Up

Inside the factory, engineers, supervisors, and operators collaborate daily. Ideas move quickly—from concept to prototype and then to production. This ground-up innovation drives improvements in gear performance, chassis weight reduction, and EV-specific engineering solutions. The factory thrives on teamwork and continuous improvement.

People Behind the Precision

Kinetic’s greatest strength is its skilled workforce. From design engineers to machine operators, each person plays a crucial role. Training, workshops, and upskilling programs are part of the culture. Safety, skill development, and innovation are encouraged at every level, ensuring people grow with the company and stay ahead of changing technologies.

Sustainability Inside the Factory

Kinetic Engineering’s plants aim to be environmentally responsible. Renewable energy systems, waste-reduction practices, and recycling processes are integrated into operations. Lean manufacturing reduces energy use, while water-treatment systems help create a closed-loop system. Sustainability is not an add-on—it is built into every stage of production.

Digital Transformation & the Smart Factory Vision

With Industry 4.0 reshaping global manufacturing, KEL is moving toward a Smart Factory model. IoT sensors, automation, and real-time analytics optimize machine performance and reduce downtime. Digital dashboards allow managers to monitor production remotely. The result is a manufacturing ecosystem that learns, adapts, and continuously improves.

A Factory Built for the Future

As EV demand rises, Kinetic Engineering is expanding its capabilities with new product lines, improved infrastructure, and deeper R&D collaboration. Even as technology evolves, the company stays rooted in its core values: craftsmanship, innovation, and integrity.

Engineering India’s Tomorrow

Kinetic Engineering’s factories stand as a symbol of India’s growing manufacturing strength. Every shift, every product, and every innovation is a step toward shaping the future of mobility. At KEL, machines don’t just build components—they build possibilities. With every engineered part, the company continues to move India forward.

Range-X battery manufacturing team at Kinetic Engineering’s Ahilyanagar facility, driving India’s in-house EV battery innovation.

Range-X Rolls Out: Powering India’s EV Future

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Kinetic Engineering Begins In-House Battery Production

Kinetic Engineering has achieved a major milestone in its electric mobility journey with the start of production at Range-X, the company’s in-house battery manufacturing division.
Earlier this month, the first Lithium Iron Phosphate (LFP) battery was successfully produced at our fully automated Ahilyanagar facility, marking a proud moment for the entire Kinetic family.

Building Indigenous EV Capability

Range-X represents more than just a manufacturing achievement—it is the cornerstone of our EV vision and a decisive step toward building indigenous capability in core EV technology.
As demand for safe, long-lasting, and high-performance batteries grows across India, our AIS 156-certified Range-X batteries are engineered, manufactured, and tested entirely in India.

Smart, Safe, and Sustainable Battery Technology

The new LFP batteries offer 2,000 to 3,000 charge cycles and include a smart Battery Management System (BMS) for improved efficiency.
They also provide superior thermal stability, ensuring reliable performance across diverse Indian weather conditions.
With their robust design and sustainable engineering, Range-X batteries are built to meet the growing needs of India’s evolving EV landscape.

A Vision Led by Innovation

Reflecting on this milestone, Ajinkya Firodia, Vice Chairman of Kinetic Engineering, shared that the first batteries from Range-X form the backbone of the Kinetic DX and the next phase of clean mobility in India.
With AIS 156 certification, Range-X delivers the ideal combination of safety, durability, and sustainability.
The Ahilyanagar plant stands as a model of modern manufacturing, equipped with an IoT-enabled assembly line, POKE-YOKE error-proofing, and stage-wise inspections that ensure consistency, scalability, and reduced import dependency.

Powering the New Kinetic DX and Beyond

The maiden Range-X battery now powers the Kinetic DX electric scooter, reviving the iconic DX nameplate with a bold new electric identity.
With in-house battery production now operational, Kinetic has gained stronger control over a critical EV component, reinforcing customer trust and product reliability.

Driving the Future of Electric Mobility

Range-X batteries will soon power a wider lineup of two- and three-wheeler EVs across Kinetic’s portfolio.
This rollout marks not only the beginning of large-scale battery production but also a defining moment in Kinetic’s contribution to India’s electric future.

Ajinkya Firodia inaugurating Kinetic Engineering’s fully automated Robotic Chassis Line for DX and ZX electric scooters at Ahilya Nagar, Maharashtra.

Kinetic Engineering Unveils Robotic Chassis Line at Ahilya Nagar

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A Major Step Toward Automated and Sustainable Manufacturing

Kinetic Engineering has achieved another manufacturing milestone with the inauguration of a fully automated production line for its Kinetic DX and DX+ electric scooters at the Ahilya Nagar facility in Maharashtra.
This milestone reflects the brand’s long-term vision to integrate automation, efficiency, and sustainability into the future of mobility manufacturing.

Introducing the Robotic Chassis Line

At the heart of this transformation is the new Robotic Chassis Line, equipped with automated welding systems, advanced fixture technology, and a dedicated scooter frame assembly cell.
This setup ensures high precision and consistency in chassis production, resulting in superior structural quality and durability for the Kinetic DX series.
Moreover, the transition to robotics enables faster turnaround times and minimizes human error—enhancing both safety and productivity on the factory floor.

Upgrades in Metal Body and Paint Shop

Beyond the chassis line, the facility has seen significant improvements in metal body panel production.
With the use of hydraulic and mechanical presses, spot welding systems, and pneumatic fixtures, accuracy has been enhanced while production errors have been reduced.
The modernized paint shop features a seven-tank coating process, beginning with CED treatment and followed by a metallic finish.
As a result, the scooters now offer higher corrosion resistance, a premium surface finish, and greater overall aesthetic appeal.

Streamlined Parts Storage and Supply System

To support these advancements, Kinetic has implemented an improved parts storage and supply system.
Each component is now quality-checked using individual gauges, while the kit-based supply aligns perfectly with sub-assembly requirements.
This process has streamlined inventory handling, reduced downtime, and ensured greater operational efficiency across production.

A New Standard for Indian EV Manufacturing

Speaking at the inauguration, Ajinkya Firodia, Vice Chairman & Managing Director, said:

“The future of manufacturing belongs to companies that seamlessly integrate automation, precision, and sustainability. With our Robotic Chassis Line, we’re not just upgrading a facility—we’re reimagining manufacturing in India.”

He further emphasized that this initiative sets a benchmark for automation in traditional industries, positioning Kinetic as a frontrunner in modern, scalable, and sustainable EV production.

Driving the Future of EV Production

These advancements directly enhance the production of Kinetic DX and DX+, enabling the company to meet rising demand with improved speed, quality, and efficiency.
By embedding automation and modern production techniques into every stage, Kinetic Engineering continues to set a new benchmark for electric vehicle manufacturing in India.

Kinetic employees with the new Kinetic DX EV electric scooter

From Dream to Drive: Srikanta Sahoo’s Journey with Kinetic DX EV

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This month, we proudly celebrate Mr. Srikanta Kumar Sahoo, Deputy Manager in the Testing Department at Kinetic. His story is more than a career milestone—it’s a journey of passion, persistence, and innovation that connects India’s rich automotive heritage with its electric future.

A Childhood Dream That Sparked a Journey

Srikanta’s connection with the Kinetic DX began long before he joined the company. As a young boy, he admired his neighbour’s DX. For him, it wasn’t just a scooter—it was freedom on two wheels. He would often request a ride, dreaming of the day he could own one himself. But by the time he was ready to buy, the DX had already been discontinued. That dream, however, didn’t end there. Years later, destiny brought him an even bigger opportunity: the chance to help reinvent the Kinetic DX as an EV.

Building the Testing Department from Scratch

When Srikanta joined Kinetic, the EV Testing Department was still at an early stage. Nothing existed, no components, no structured processes, no systems. He had to start from zero. With guidance from Kinetic’s leadership, he began by converting ICE scooters into EV prototypes and slowly built a framework for validation. Piece by piece, he developed a dedicated testing space. Here, vehicles and parts could be checked for:

  • Component durability
  • Vehicle-level performance
  • Finishing and reliability standards

In many ways, this was not just technical work but also a foundation for the future of Kinetic’s EV journey. His persistence laid the groundwork for the automotive OEM partnerships, automotive parts manufacturers, and supply chains that would support the rebirth of the DX.

Testing Challenges and Breakthroughs

Developing the new DX EV was not easy. Every feature demanded careful testing to ensure it could perform in real-life conditions.

  • Easy Charge: The retractable charging cable had to withstand constant use.
  • Easy Flip Footrest: It was tested for both convenience and long-term durability.
  • Performance and Range: The team benchmarked the DX against leading EV scooters to ensure competitiveness.

Each test came with obstacles, but Srikanta and his team turned them into stepping stones. The automotive industry thrives on overcoming such hurdles, and his journey embodies the spirit of collaboration among Pune’s auto parts manufacturers, India’s auto component makers, and the country’s leading automotive OEMs who drive innovation forward.

A Personal Connection to the DX

For Srikanta, the DX is not just another project. It is deeply personal. He grew up admiring it, and today he plays a role in shaping its return. “At the beginning, it was only an idea,” he recalls. “With the right guidance, effort, and teamwork, that idea became a product in my hands, a scooter that blends nostalgia with innovation.” This full-circle moment makes his work not just a professional success but the fulfilment of a childhood dream.

The Bigger Picture: Automotive Industry and Supply Chains

Srikanta’s journey is also a reflection of how India’s automotive manufacturing companies are adapting to change. Electric vehicles are not built in isolation; they are the result of strong supply chains, OEM partnerships, and auto components manufacturers in India working together. From gear manufacturers in India to gear shaft manufacturers in Pune, from motorcycle spare parts manufacturers in India to automotive spare parts suppliers in PCMC, every player contributes to creating reliable EVs. The Kinetic DX EV is proof of this collaboration. Pune, often called the Detroit of India, plays a central role. The city is home to automotive manufacturing companies, auto parts manufacturers, and OEM suppliers who power innovation in mobility. Srikanta’s story is a reminder that behind every successful EV stands a vast network of automotive parts suppliers, gear manufacturing companies, and auto parts manufacturers in India.

Innovation Rooted in Heritage

The rebirth of the DX EV is also about balance, between heritage and progress. The familiar design brings back memories of the 90s, while the new features make it relevant for modern riders. For Kinetic, this is possible because of its ties with automotive OEM manufacturers and auto parts manufacturers in Pune. Partnerships with automotive parts suppliers in India allow innovation without losing touch with the brand’s history. This balance is what makes the DX stand apart—it’s not just another EV, but a trusted name redesigned for the future.

What Srikanta’s Journey Teaches Us

Srikanta’s story offers lessons not just for engineers, but for the entire automotive industry in India:

  1. Passion fuels innovation: His admiration for the DX as a child became the foundation for his career.
  2. Strong supply chains matter: Without the support of automotive parts manufacturers in India and Pune, even the best ideas remain ideas.
  3. OEM partnerships drive growth: By working with automotive OEM companies, brands like Kinetic can adapt to new technologies quickly.
  4. Heritage has value: Innovation doesn’t mean abandoning the past; it means building on it.

A Proud Chapter in Kinetic’s Legacy

Today, the Kinetic DX EV is more than a scooter; it is a symbol of how heritage brands can evolve. For Srikanta, it is also the fulfilment of a personal dream. From admiring a scooter in his neighborhood to testing its reborn electric version, his story is inspiring for everyone in the automotive manufacturing industry in India. This recognition as Member of the Month is not only about his achievements in testing but also about his role in connecting Kinetic’s past with its future. His persistence, creativity, and leadership are proof that innovation always begins with passion.

Conclusion

The story of Srikanta Kumar Sahoo is a reminder that the automotive world is not just about machines; it is about people, dreams, and innovation. His journey captures the essence of the automotive industry, OEM partnerships, supply chains, and auto parts manufacturers in Pune and India who make progress possible. The Kinetic DX EV now stands as proof of both nostalgia and innovation. And behind that proof is Srikanta, a boy who once admired a scooter and is now helping shape India’s mobility revolution.

Prem Shankar, Manager – Quality at Kinetic Engineering, leading quality transformation

Prem Shankar Leads Quality Turnaround at Kinetic Engineering

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A Quality Turnaround in Just One Year

In just 12 months, Prem Shankar, Manager – Quality at Kinetic Engineering Limited (KEL), has led a major transformation. His initiatives resulted in zero customer complaints and a significant drop in product rejections.

When he joined, the quality function was under pressure. The company faced high rejection levels—nearly 35,000 parts per million (PPM)—and frequent customer issues. Prem set a bold target: zero complaints.

The 4P Quality Framework: A Strategic Foundation

To achieve this goal, Prem introduced a clear and actionable framework, which he calls the “4 Ps” of quality:

  • Person – Skilled and trained team members

  • Process – Consistent and controlled systems

  • Part Handling – Proper techniques to avoid damage

  • Prevent Outflow – Measures to stop defects from reaching the customer

This approach reshaped how problems were addressed and how the team was trained.

Daily Discipline: Quality Starts Every Morning

Each day begins at 8:30 AM with a shop floor inspection. Prem starts at the store and firewall area and checks for any abnormalities. If issues are found, they are discussed with the team immediately.

He also reviews past complaints with his team to ensure mistakes aren’t repeated. Daily interaction with operators, supervisors, and engineers helps him:

  • Clear defective parts

  • Train new workers

  • Maintain process discipline across departments

Key Improvements That Drove Results

1. CNC Pusher Mechanism to Fix Face Runout

Prem’s team installed a pusher mechanism on CNC turning machines. This solved the problem of face runout and reduced manual variation.

2. Upgraded Oil Flushing System to Prevent Denting

The broaching process was optimized by improving the oil flushing system. This reduced denting issues and improved surface finish quality.

Strong Collaboration and Leadership Support

These results were possible due to cross-functional teamwork and consistent support from senior leadership, including the Vice Chairman. Their backing helped implement changes quickly and efficiently.

Prem’s analytical mindset helped the team track every action taken and measure its effectiveness. This ensured that solutions were not just implemented, but sustained.

Zero Complaints: A Milestone and a Mission

KEL has now recorded zero defects and customer complaints for the past eight months. Rejection levels have dropped sharply, and new projects are underway to reduce PPM by another 2.5%.

Prem remains focused on sustaining this progress. For him, zero complaints isn’t just a one-time achievement—it’s a new quality standard at Kinetic Engineering.

Padmashri Dr. Arun Firodia standing with iconic Kinetic bikes, representing Indian two-wheeler innovation.

Kinetic: The Pioneer That Put India on Two Wheels

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Kinetic’s First Step: A Vision for Indian Mobility

In 1972, a newly independent India was stepping onto the global stage. Amid this shift, one visionary quietly sparked a revolution that changed how the country moved.
H.K. Firodia, the founder of Kinetic Engineering, didn’t just start a company—he laid the foundation for India’s two-wheeler industry.

Kinetic gave millions the freedom of mobility. Its journey was not just about machines, but about movement, ingenuity, and a deep understanding of India.

The Luna: A Household Name

It all began with a name that still evokes nostalgia—Luna. Launched in 1972, the humble moped became a national icon.
It was affordable, sturdy, and perfect for Indian roads. For countless people, the Luna was their first experience of independent travel.
Even today, it holds a special place in memory.

The 1980s: Meeting Aspirations with Design

By the 1980s, Kinetic had become a leading mobility brand. In 1984, the company introduced the Kinetic DX—a sleek, modern scooter.
It was built for the aspirations of India’s rising middle class.
The scooter showed that design and durability could go hand in hand.

The 1990s: Responding to a Changing India

As India entered the global market in the 1990s, Kinetic adapted.
In 1999, it launched Kinetic Style, a bold and youthful scooter.
This model reflected the energy of a rapidly changing urban landscape.
With its edgy look and smart engineering, Kinetic captured the spirit of the new generation.

The Early 2000s: Engineering Versatility

The 2000s brought two more icons—Kinetic Boss and Kinetic Nova, launched in 2004.
The Boss was a reliable commuter’s bike. The Nova, on the other hand, offered a smooth, gearless experience for busy city riders.

In 2006, Kinetic expanded into performance riding.
Striker and Blaze scooters offered style, power, and speed. These bikes appealed to a younger, thrill-seeking audience.

Motoroyale: Global Bikes for Indian Roads

In 2018, Kinetic entered the premium space with Motoroyale—a multi-brand superbike venture.
It introduced Indian riders to the best motorcycles from around the world.

The lineup included:

  • MV Agusta’s Brutale 800 RR Dragster (Italy)

  • Norton Commando 961 and Dominator (UK)

  • SWM Superdual 650T (Italy)

  • Hyosung GT250 RC and GV650 Aquila Pro (Korea)

With Motoroyale, Kinetic didn’t just import bikes—it built aspirational experiences.
It showed that Indian companies could compete with the world’s best.

A Legacy Driven by Innovation

Behind this success is the Firodia Group—a name synonymous with automotive innovation.
The group forged key partnerships with global brands and nurtured Indian talent.
Its ventures have always balanced international standards with Indian needs.

Kinetic Today: Powered by Purpose

Though technology and roads have changed, the Kinetic spirit remains the same.
That energy—to empower, to lead, to move—still drives every decision.

More than 50 years since its first ride, Kinetic continues to prove that the journey is just as important as the destination.
And for India, that journey truly began with two wheels and a dream.

Kinetic DX scooters | Operation Sahara

Operation Sahara: When Kinetic Scooters Conquered the Desert

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A Journey Like No Other

December 1991. Two Kinetic scooters. One of the harshest landscapes on Earth. Operation Sahara was not just an endurance ride; it was a bold mission to prove that Kinetic scooters could handle extreme conditions.

The Challenge: Crossing the Sahara Desert

The mission covered 6,100 km, beginning in Casablanca, Morocco, and ending in Lagos, Nigeria. Leading this ambitious challenge was Neville Darukhanawala, an adventurer and passionate motorcyclist. His goal? To prove that Kinetic scooters were more than just city commuters—they were built for adventure.

Overcoming the Sahara’s Harsh Conditions

The Sahara Desert is notorious for its scorching daytime heat, freezing nights, and relentless sandstorms. Navigating shifting dunes was a nightmare, and fuel stops were rare. Most riders would choose a heavy-duty adventure motorcycle for such a journey. But the Kinetic scooters, with their lightweight frame, automatic transmission, and 100cc engine, set out to challenge expectations.

Battling Sandstorms and Mechanical Challenges

The ride was grueling. The team faced extreme temperatures, exhaustion, and mechanical difficulties. Every kilometer tested their resilience. Yet, the Kinetic scooters powered through. Their durability and reliability stood the ultimate test, proving that these machines could handle far more than city roads.

A Historic Achievement

Today, Operation Sahara stands as a world record. But its impact went beyond that—it transformed the perception of scooters. No longer just a convenient urban vehicle, the Kinetic became a symbol of endurance, adventure, and resilience.

The Legacy of Operation Sahara

More than 30 years later, this daring expedition remains one of the most legendary feats in two-wheeled travel. It reflects everything Kinetic stands for—boldness, innovation, and pushing boundaries.

Because at Kinetic, we don’t just build scooters. We create legends.

Kinetic DX: A Legacy Cast in Marble

Honoring 40 Years of Kinetic DX: A Legacy Cast in Marble

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Kinetic Engineering recently celebrated a monumental milestone—the 40th anniversary of the iconic Kinetic DX. Since its launch in 1984, this legendary scooter has revolutionized urban commuting in India. With its gearless, lightweight design, it made mobility more accessible to everyone, including adults, women, and young teens. More than just a scooter, the Kinetic DX became a symbol of freedom, independence, and modernity, winning the hearts of countless Indian families.

A Tribute in Marble: Preserving the Legacy

The highlight of the celebration was the unveiling of a marble statue, a lasting tribute to the vehicle that transformed Indian roads. This elegant sculpture serves as a powerful reminder of Kinetic’s innovation, resilience, and impact on generations. Alongside the statue, a beautifully restored Kinetic DX—once tested in the harsh terrains of the Sahara Desert—was showcased, symbolizing the brand’s pioneering spirit.

Reflections from Industry Leaders

During the event, Vice Chairman & Managing Director, Mr. Ajinkya Firodia, shared heartfelt memories of the Kinetic DX’s journey. He recalled his childhood fascination with the scooter and the unforgettable day when 1,000 Kinetic DX scooters were delivered in a single day, setting a Guinness World Record. He also reflected on the scooter’s immense popularity among his college peers, highlighting its status as a true cultural icon.

Additionally, automotive expert Mr. Adil Jal Darukhanawala praised the Kinetic DX for its innovative design and the role it played in shaping India’s two-wheeler industry.

Milestones That Define a Legacy

Over the years, the Kinetic DX has achieved several remarkable milestones. Notably, it has:
✅ Set endurance records
✅ Successfully traversed Khardung La, the highest motorable pass in the world
✅ Pushed the boundaries of engineering and performance

These achievements highlight Kinetic’s commitment to innovation and excellence.

A Celebration of Nostalgia and Pride

The event, titled “Celebrating 40 Years of The Legend”, was filled with nostalgia and pride. Stories from Padmashri Dr. Arun Firodia and Mr. Siddharth Khinvasara, the first Kinetic dealer from Pune, added emotional depth to the occasion. Additionally, a cake-cutting ceremony for employees’ monthly birthdays and a warm welcome for new recruits reflected Kinetic’s close-knit, family-oriented culture.

Looking Ahead: The Future of Kinetic

As Kinetic Engineering moves forward, the legacy of the Kinetic DX continues to inspire. From its groundbreaking design to its lasting emotional connection with riders, the DX remains a powerful symbol of progress, freedom, and innovation. Today, the marble statue and restored scooter stand as timeless tributes to a legend that reshaped India’s roads and touched millions of lives.

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